Retailers hoping for a restoration over Christmas have been left dissatisfied, in keeping with figures on sales and footfall.
Both classes noticed a short enhance initially of December, following the top of November’s restrictions, however this rapidly fell away beneath the drive of tougher COVID tier rules.
The BRC-ShopperTrak footfall monitor confirmed a 46.1% stoop in footfall throughout UK purchasing locations throughout December, in contrast with the identical month in 2019.
High avenue shops noticed a 49.5% drop, purchasing centres have been down 47.three% and retail parks fell by 17.three%.
Coronavirus restrictions have saved non-essential retail closed for a big portion of the final 12 months in an effort to restrict the unfold of the illness.
Helen Dickinson, chief govt of the British Retail Consortium (BRC) mentioned: “After an encouraging begin to the month, Christmas shopper numbers dwindled as December progressed, due largely to the creation of Tier four in England and elevated restrictions elsewhere within the UK.
“London, the South East and Wales have been hardest hit, with footfall dropping by over four-fifths within the closing week.
“However, it has been a hard year for the entire country, with footfall down by 43% in 2020 compared to the previous year.”
Meanwhile, BDO’s excessive avenue sales tracker confirmed like-for-like sales have been down 1.6% in December, regardless of an preliminary enhance initially of the month following the top of England’s second nationwide lockdown.
Fashion sales have been down 6.2%, life-style sales fell 5.four%, however homeware sales reported 29.three% like-for-like development.
Sophie Michael, head of retail and wholesale at BDO, mentioned: “Shoppers have been able to spend initially of December, offering retailers with some much-needed Christmas money.
“This optimism was scuppered, nonetheless, as lockdowns returned throughout the nation, dampening client sentiment, with discretionary spend following shut behind.”